Tae Fresh
The Challenge
Impactful Storybuilding with a One of a Kind Artist.
Devonte Jerome Johnson, better known as Tae Fresh, or just Tae for short, is a Ohio rapper/singer with a youthful perspective on life. In his songs he tells stories of close friends, love lost, the highs and the lows all through melodic bass.
What We Did: A Summary
A Strategic Creative Effort to Match Unique Music Talent.
Creative Storytelling
At the core of Envision is Creative Storytelling. Envision was born out of a need for brands to better express who they are, and why they’re different. With Tae, we worked to understand his perspective as an artist, and the stories he wanted to tell through his music. We translated these ideas into cinematic pieces, graphic designs, photography and more.
Campaign Development & Management
To create necessary growth with the content we developed, we worked to structure and execute on campaigns. Driven by data analytics, we were able to create record growth, traction and exposure for Tae’s brand, and introduce him to new audiences in and out of the local area.
Website Development
Tae needed a ‘home base’ for his brand – a place for audiences and fans to see all of his work, and learn more about him. We implemented a variety of creative works throughout the website, creating a smooth look and keeping information easy-to-digest.
01. Defining LSA's Story
Creative Storytelling
At the core of Envision is Creative Storytelling. Envision was born out of a need for brands to better express who they are, and why they’re different. With Tae, we worked to understand his perspective as an artist, and the stories he wanted to tell through his music. We translated these ideas into cinematic pieces, graphic designs, photography and more.
02. Creating Growth & Traction
Campaign Development & Management
To create necessary growth with the content we developed, we worked to structure and execute on campaigns. Driven by data analytics, we were able to create record growth, traction and exposure for Tae’s brand, and introduce him to new audiences in and out of the local area.
03. Building a 'Home Base'
Website Development
Tae needed a ‘home base’ for his brand – a place for audiences and fans to see all of his work, and learn more about him. We implemented a variety of creative works throughout the website, creating a smooth look and keeping information easy-to-digest.
Let’s Collaborate!
Envision Your Story. Send Us an Email to Discuss a New Project!
We’re a team of innovative creatives and entrepreneurs driven to make an impact on the world, operating in every industry. We’re here to make your vision a reality.